Content Marketing vs. Digital Marketing — What Are the Differences and Which One to Choose?

Content Marketing vs Digital Marketing

What is Content Marketing?

  • Involves producing and publishing content that speaks to your target audience.
  • Creates engagement and attraction towards your brand.
  • Educates and entertains your customers with valuable and relatable content.

What is Digital Marketing?

What is the Difference between Content Marketing and Digital Marketing?

Ideally, a sales funnel goes like this:

Types of Content Marketing

Blogs

Videos

Images

Infographics

Types of Digital Marketing

SEO

PPC

Social Media Advertisements

Conclusion

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